Search Engine Optimization (SEO) &
Social Media Marketing (SMM/ SMO)
Whenever you enter a query in a search engine and hit 'enter' you get a list of web results that contain that query term. Users normally tend to visit websites that are at the top of this list as they perceive those to be more relevant to the query. If you have ever wondered why some of these websites rank better than the others then you must know that it is because of a powerful web marketing technique called Search Engine Optimization (SEO).
SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines.
Search engines are not humans. While this might be obvious for everybody, the differences between how humans and search engines view web pages aren't. Unlike humans, search engines are text-driven. Although technology advances rapidly, search engines are far from intelligent creatures that can feel the beauty of a cool design or enjoy the sounds and movement in movies. Instead, search engines crawl the Web, looking at particular site items (mainly text) to get an idea what a site is about. In order to deliver search results following are the procedures that the Web Crawlers go through – crawling, indexing, processing, calculating relevancy, and retrieving.
First, search engines crawl the Web to see what is there. This task is performed by a piece of software, called a crawler or a spider (or Googlebot, as is the case with Google). Spiders follow links from one page to another and index everything they find on their way. Having in mind the number of pages on the Web (over 40 billion), it is impossible for a spider to visit a site daily just to see if a new page has appeared or if an existing page has been modified, sometimes crawlers may not end up visiting your site for a month or two.
This is where SMARTLY WEBBeD comes in to picture and we keep up the work for your website to get constantly recognized by the Spiders and Web Crawlers, and pull your website up in the ranking until it comes on the first page.
Don’t worry we got you covered in this, our services cover the below mentioned procedures and starts at a very reasonable pricing too.
Feel free to get in touch with us at anytime to consult, the SEO and Social Media Marketing(SMO) needs of your business without paying anything, via email or the chat-bot. We are always one click away.